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Bdellium's Investment Process Management services help fund managers to win mandates by better understanding and responding to the needs of institutional investors.

Fund managers face the difficult task of how to identify, deliver and demonstrate the greatest value to investors. In particular, when investors lack the analytical methods to accurately compare the quality of competing product offerings, managers with superior capabilities do not always receive due credit when mandates are being awarded.

Investment Process Management provides a process-based marketing and product design system that helps hedge fund managers to positively differentiate their
product offerings and demonstrate value-added along multiple quantitative and qualitative dimensions.

Please contact us to discuss how we can work together.


Discover Hidden Value Quantitative analysis of investment returns provides an incomplete representation of the value that a fund manager provides because it fails to reflect the quality of infrastructure and processes that protect against future risk events. Bdellium's Investor Preference Analysis Chart™ (IPAC™) enables a fund manager to comprehensively highlight all product and service attributes that contribute value and better assist investors to achieve their performance and risk management goals.

Demonstrate Greater
Product Differentiation

Today many investment mandates are awarded following an elimination-style beauty contest, using a limited set of generic quantitative measurements and a 'pass' or 'fail' decision on a due diligence investigation. As a result, managers with superior capabilities do not always receive due credit when mandates are being awarded. Because Investment Process Management takes into account all of the trading, operational, agency and business aspects of managing an investment program it provides fund managers with the opportunity to differentiate the quality of their product offerings along multiple dimensions.



More Accurately Match
Product Offerings with
Investor Preferences
Using the powerful, proven methods of conjoint analysis Bdellium can determine the relative importance and attractiveness of each product attribute to one individual investor, a group of investors or any target market segment. This means that a fund manager can precisely identify and focus marketing efforts on the investors for whom a particular product offering has the greatest value.


Achieve a Higher Return on Investment in Product Development

Conjoint analysis provides fund managers with the means to prioritize investments in product development by measuring the increase in perceived value among investors that would result from any proposed improvement in a product attribute. This increase in value can be balanced against the cost of each proposed development project to identify the most cost-effective opportunities.

Build Stronger Client Relationships
Bdellium provides fund managers with innovative processes and powerful analytical methods with which they can engage investors in a continuous and mutually beneficially collaboration, thereby building long-term, trusted relationships and increasing assets under management.